adidas Release Dates

adidas is well known for its wide range of both apparel and footwear with numerous classics under its belt. Silhouettes such as the Stan Smith, Superstar, Ultra Boost and Yeezy’s have helped the brand with Three Stripes stay prominent in the mainstream spotlight.

Adidas was founded on August 18th, 1949 by Adolf Adi Dassler, following a split from his brother Rudolf Dassler's company, which would become Puma. The company, originally based in Herzogenaurach, Germany, gets its name from the combination of the founder's nickname, Adi, and the first three letters of his surname, Das.

Adidas' iconic three-stripe logo was first introduced in 1952, initially for stability, but it quickly became a recognized symbol of the brand. Its renowned logo, the trefoil, was introduced in 1972, representing the spirit of the Olympic ideals - three continental plates. Later in 1997, the logo was streamlined to the three bars, angling to resemble a mountain, to symbolize the challenges athletes face and overcome.

Adidas' first major breakthrough came when it produced one of the first football boots with replaceable studs, which were worn by the German national team when they won the 1954 World Cup. In 1967, the brand entered the world of apparel with their Franz Beckenbauer tracksuit, named after the famous German footballer.

The brand made a successful entry into the basketball world in the early 70s with the release of the Superstar, worn by NBA stars like Kareem Abdul-Jabbar. In the late 80s, Adidas made waves in the hip-hop culture when the band Run-DMC wore the Superstars without laces in their concerts and even made a song titled 'My Adidas', further solidifying the brand's cultural relevance.

Adidas has been home to numerous athletes and celebrities, including football greats like Lionel Messi and David Beckham, basketball star James Harden, and tennis legend Stan Smith, whose signature shoe became one of the best-selling tennis shoes of all time. The brand has also been known for collaborations with influential figures in fashion and music, such as Kanye West's Yeezy line, Pharrell Williams' Human Race collection, and numerous collections with designer Stella McCartney.

Adidas commitment to innovation has been consistent over the years, with developments like the Boost cushioning technology introduced in 2013, and the Futurecraft series exploring sustainable and groundbreaking shoe technology. From the soccer fields to the streets, Adidas remains a global icon, representing style, performance, and a passion for sports.

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adidas Harden Vol. 10 Hi-Res Yellow
May 16, 2026
adidas Harden Vol. 10 Hi-Res Yellow

$160 JR1602

adidas Crazy 3 Silver Metallic
May 2026
adidas Crazy 3 Silver Metallic

$160 JR9683

adidas Jabbar Low Willy Chavarria Black Red
May 15, 2025
adidas Jabbar Low Willy Chavarria Black Red

$160 JP6111

adidas Savage 100 Thieves Core Black
May 14, 2025
adidas Savage 100 Thieves Core Black

$150 JR5538

adidas Palos Hills 100 Thieves Silver Pebble
May 14, 2025
adidas Palos Hills 100 Thieves Silver Pebble

$130 JR5536

adidas Adilette Slide 100 Thieves
May 14, 2025
adidas Adilette Slide 100 Thieves

$40 JR9152

adidas Jabbar Hi White Collegiate Green Off White
May 10, 2025
adidas Jabbar Hi White Collegiate Green Off White

$110 JI3444

adidas Rivalry Low Unheardof Grandma's Couch 2
May 10, 2025
adidas Rivalry Low Unheardof Grandma's Couch 2

$185

adidas Harden Vol. 9 Ice Metallic
May 10, 2025
adidas Harden Vol. 9 Ice Metallic

$160 JH6482

adidas Pro Model ADV Always Do What You Should Do
May 10, 2025
adidas Pro Model ADV Always Do What You Should Do

$120 JP7637

adidas Rivalry Low Grandma's Couch 2 Unheardof Green
May 10, 2025
adidas Rivalry Low Grandma's Couch 2 Unheardof Green

$185 JP9905

adidas Jabbar Dress Low Willy Chavarria Black
May 9, 2025
adidas Jabbar Dress Low Willy Chavarria Black

$250 JR6860

adidas SNS GT II Sneakersnstuff 4th Edition
May 9, 2025
adidas SNS GT II Sneakersnstuff 4th Edition

Price TBD JR0270

adidas Jabbar Dress Low Willy Chavarria Off White
May 9, 2025
adidas Jabbar Dress Low Willy Chavarria Off White

$250 JR6859

adidas Adizero Boston 13 White Pure Teal (W)
May 6, 2025
adidas Adizero Boston 13 White Pure Teal (W)

$160 JR4793

adidas D.O.N. Issue 6 Ginger Tea
May 3, 2025
adidas D.O.N. Issue 6 Ginger Tea

$120 JI1549

adidas Climacool Off White
May 2, 2025
adidas Climacool Off White

$140 JQ8739

adidas Superstar atmos BAPE
May 2, 2025
adidas Superstar atmos BAPE

$190 JQ3666

adidas Adistar Cushion Sporty & Rich
May 2, 2025
adidas Adistar Cushion Sporty & Rich

Price TBD JQ1462

adidas Superstar Mercedes AMG Petronas Formula One Team
May 1, 2025
adidas Superstar Mercedes AMG Petronas Formula One Team

Price TBD JR9994

adidas Adizero Adios Pro Evo 2
May 1, 2025
adidas Adizero Adios Pro Evo 2

$500 JR7259

adidas Climacool Kith
May 1, 2025
adidas Climacool Kith

Price TBD KI0565

adidas Gazelle Indoor Energy Green
May 1, 2025
adidas Gazelle Indoor Energy Green

$120 JH5417

adidas Gazelle Indoor Liberty London Multi-Floral (W)
May 1, 2025
adidas Gazelle Indoor Liberty London Multi-Floral (W)

$125 JP5309

adidas Adilette Comfort Slide Mercedes AMG Petronas Formula One Team
April 28, 2025
adidas Adilette Comfort Slide Mercedes AMG Petronas Formula One Team

Price TBD JQ1937

adidas Barrdea Decode Mercedes AMG Petronas Formula One Team
April 28, 2025
adidas Barrdea Decode Mercedes AMG Petronas Formula One Team

Price TBD JQ1930

adidas SL 72 RS West NYC Tip Top Shoes 85th Anniversary
April 26, 2025
adidas SL 72 RS West NYC Tip Top Shoes 85th Anniversary

$120 JQ0989

adidas Handball Spezial West NYC Tip Top Shoes 85th Anniversary (W)
April 26, 2025
adidas Handball Spezial West NYC Tip Top Shoes 85th Anniversary (W)

$130

adidas Forest Hills Brain Dead Cream White
April 25, 2025
adidas Forest Hills Brain Dead Cream White

$150 JR7943

adidas Predator Megaride Metallic Blue
April 25, 2025
adidas Predator Megaride Metallic Blue

$120 JI3515

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