The factory across the pond in Flimby has been hard at work in recent months. They’ve pumped out a variety of collaborative efforts on famed New Balance models like the 1500 and the semi-new 991v2, including those with Kith, Salehe Bembury, and Dover Street Market, and just recently debuted the $250 walking shoe, the Allerdale. Add another collaborative rendition of the 991v2 to the list for 2025 as Jimmy Wang from Australian sneaker boutique Up There has inadvertently revealed that Korean brand thisisneverthat is working on the sneaker.
In a photo posted to Wang’s Instagram story, he revealed the stockroom of Up There, primarily showcasing Paraboot loafers. Still, at the top, we can see the packaging and heel of the upcoming thisisneverthat x New Balance 991v2 Made in UK. Of course, the Korean label keeps things simple here with a tonal grey finish across the sneaker, utilizing the typical suede and mesh build the 991v2 is known for.

Later, images from retailer BSTN gave a more detailed look at the sneaker. Here, we can see the upper is entirely coated in a premium pigskin suede in grey, with tonal grey mesh peeking throughout. Branding for thisisneverthat is found on the window on the lateral heel, while the rest of the model contains normal NB logos. Underfoot sits a two-tone grey midsole with Abzorb and FuelCell cushioning and a tonal outsole.
The thisisneverthat x New Balance 991v2 Made in UK will release May 8, 2025, through select retailers like BSTN, though expect an early release via thisisneverthat. A New Balance release date should be revealed in the coming days. Available in men’s sizing, the retail price is $250. Download the Sole Retriever mobile app to stay updated on the latest releases, raffles, news, and more in the sneaker and streetwear world.
Images via Nike
Image via jimmyupthere


Sneakerhead from South Florida who turned his passion into a career. When not writing for Sole Retriever, I enjoy attending concerts and catching the latest movies. Email: nick@soleretriever.com