Nike Release Dates

Nike is a world-renowned athletic apparel and footwear brand founded in 1964 by Bill Bowerman and Phil Knight. The company is based in Beaverton, Oregon, USA, and is led by CEO John Donahoe. Nike is known for its iconic marketing campaigns and "Just Do It" slogan. Find its most popular shoe models such as the Nike Dunk, Nike Air Max, and the Nike Blazer, here!

Nike was founded on May 30th, 1971 by Phil Knight and Bill Bowerman. It originally started off as Blue Ribbon Sports on January 25th, 1964. Originating in Oregon, the company draws its name from the Greek goddess of victory.

The iconic Swoosh logo was designed by Carolyn Davidson and was first used by Nike on June 18, 1971. It was featured on Nike’s first running sneaker, the Waffle Racer aka the “Moon Shoe.” The original waffle sole design was created by Bill Bowerman using a regular waffle iron for the mold. Its follow-up silhouette, the Nike Cortez debuted a year later, in 1972, and is one of the most iconic sneakers of all-time. It was even immortalized in the film Forrest Gump as the character wears the sneaker during his multiple cross-country runs in the USA.

Nike debuted its first basketball sneaker, the Nike Blazer in 1973. The iconic Nike Air Force 1 followed in 1982 and also introduced the first six basketball-sponsored athletes wearing the sneaker on-court in the NBA. Those players are: Moses Malone, Mychal Thompson, Michael Cooper, Jamal Wilkes, Bobby Jones and Calvin Natt. Since its inception, the Air Force 1 has become one of the most popular sneakers of all-time, with its all-white and all-black iterations serving as mainstay staples for everyday use.

The Swoosh has been the home to various athletes from all sports genres throughout the years, launching the careers of Michael Jordan, LeBron James, Paul Rodriguez, Mike Trout, Ken Griffey Jr. and Deion Sanders to name a few. Other athletes that have had their own signature sneakers at Nike include Kobe Bryant, Eric Koston, Penny Hardaway, Scottie Pippen, Bo Jackson and countless others.

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Nike Air Max 95 OG Grape (2026)
2026
Nike Air Max 95 OG Grape (2026)

Price TBD

Nike AVA Rover Black Muslin
July 25, 2025
Nike AVA Rover Black Muslin

$145 DX4215-003

Nike GT Cut 1 White Chrome
July 25, 2025
Nike GT Cut 1 White Chrome

$190 CZ0175-102

Nike Astrograbber Aluminium Soft Yellow
July 25, 2025
Nike Astrograbber Aluminium Soft Yellow

$160 IH2341-400

Nike AVA Rover Triple Black
July 25, 2025
Nike AVA Rover Triple Black

$145 DX4215-005

Nike AVA Rover Fossil Canyon Rust
July 25, 2025
Nike AVA Rover Fossil Canyon Rust

$145 DX4215-204

Nike AVA Rover Wolf Grey
July 25, 2025
Nike AVA Rover Wolf Grey

$145 DX4215-004

Nike AVA Rover Celestial Gold Bright Crimson
July 25, 2025
Nike AVA Rover Celestial Gold Bright Crimson

$145 DX4215-205

Nike AVA Rover Phantom Light Bone
July 25, 2025
Nike AVA Rover Phantom Light Bone

$140 DX4215-007

Nike Structure 26 Summit White Vast Grey
July 24, 2025
Nike Structure 26 Summit White Vast Grey

$145 IB5698-100

Nike Structure 26 Particle Pink Rose Gold (W)
July 24, 2025
Nike Structure 26 Particle Pink Rose Gold (W)

$140 HJ1101-600

Nike Structure 26 Total Orange Black
July 24, 2025
Nike Structure 26 Total Orange Black

$140 HJ1102-800

Nike Structure 26 Hyper Pink Black (W)
July 24, 2025
Nike Structure 26 Hyper Pink Black (W)

$140 HJ1101-601

Nike Structure 26 Light Armory Blue Diffused Blue
July 24, 2025
Nike Structure 26 Light Armory Blue Diffused Blue

$140 HJ1102-401

Nike Structure 26 Black White
July 24, 2025
Nike Structure 26 Black White

$140 HJ1102-002

Nike Structure 26 White Black Barely Green (W)
July 24, 2025
Nike Structure 26 White Black Barely Green (W)

$140 HJ1101-100

Nike Structure 26 Black Anthracite
July 24, 2025
Nike Structure 26 Black Anthracite

$140 HJ1102-001

Nike Sabrina 3 Blueprint (W)
July 24, 2025
Nike Sabrina 3 Blueprint (W)

$135 HF2881-400

Nike ReactX Rejuven8 Midnight Navy Comet Blue
July 23, 2025
Nike ReactX Rejuven8 Midnight Navy Comet Blue

$70 IB6366-400

Nike Astra Ultra Burgundy Crush (W)
July 23, 2025
Nike Astra Ultra Burgundy Crush (W)

$115 FZ5778-600

Nike Ja 3 NYvsNY
July 22, 2025
Nike Ja 3 NYvsNY

$135 IM0464-001

Nike KD 18 Rain City
July 22, 2025
Nike KD 18 Rain City

$155 HV1992-002

Nike Air Force 1 Low NYvsNY (2025)
July 22, 2025
Nike Air Force 1 Low NYvsNY (2025)

$130 IH4962-100

Nike A’One TB Black White (W)
July 21, 2025
Nike A’One TB Black White (W)

$110 HQ8500-001

Nike A’One TB White Black (W)
July 21, 2025
Nike A’One TB White Black (W)

$110 HQ8500-100

Nike Kobe 6 Protro WNBA
July 18, 2025
Nike Kobe 6 Protro WNBA

$180 IH1871-800

Nike A'One All-Star (W)
July 18, 2025
Nike A'One All-Star (W)

$120 HQ1728-001

Nike Offcourt Slide Kobe Bryant Safety Orange
July 18, 2025
Nike Offcourt Slide Kobe Bryant Safety Orange

$42 IF2870-800

Nike Air Max 1 Premium Goods White Forest Green
July 18, 2025
Nike Air Max 1 Premium Goods White Forest Green

$170 II6235-100

Nike Sabrina 3 All-Star
July 18, 2025
Nike Sabrina 3 All-Star

$135 IB2275-700

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