Dating back to the 1950s, Jarritos wouldn’t make its debut in the United States until 1988, and since then, has been a mainstay at local Mexican restaurants and supermarkets alike. Like many brands in the food industry have done recently, it seems Jarritos is making its debut in the sneaker world with a collaboration with Nike SB. According to Brenden Dunne of Complex, Nike SB will give Jarritos their very own SB Dunk Low in 2023.
Coming to us in a combination of phantom, safety orange, and malachite, the sneaker utilizes a mixture of a phantom-shaded hemp on the overlays around the mudguard, eyestays, and heel while the base leather comes in a stark white shade. Fat rope laces in white run up the thick SB tongue and come complete with green and orange aglets while the label up top gets a co-branded Jarritos and Nike SB logo. Along the midfoot, another hemp overlay takes over the malachite-shaded Nike Swoosh and reaches back to "Jarritos" text on the heel overlay. Nike SB gives us a little easter egg with the Jarritos Dunk's cutaway hemp upper and Swoosh. Both can be cut to reveal a reddish- orange leather beneath. Other notable details that nod to the Mexican soda can be found on the insole with various flavors and their logos printed in collage-like fashion and the soda "spilling" out near the lateral side of the heel overlay. Rounding everything out is the white SB Dunk midsole with orange accent stitching paired to a malachite and safety orange rubber outsole.
Alongside the sneakers, there will be matching apparel launching including - padded jackets, hoodie, bowling button ups, tees, and chino shirts. Two colorways for each will be released, giving us ten pieces in total. We will also see a new box for Nike SB beginning with this Jarritos collab. Images of the promo packaging (not releasing to the public) have also been spotted online.
The Jarritos x Nike SB Dunk Low Pro QS is set to release on May 6th, 2023 through select Nike SB-affiliated skate shops and on Nike SNKRS on May 10th, 2023. Coming in men's sizing, the retail price is set at $130. Keep it locked to our Twitter and the Sole Retriever mobile app to stay up to date on where to buy the Jarritos x Nike SB Dunk Low.
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