New Balance Debuts its New Basketball Line with Cooper Flagg, Cameron Brink, and Tyrese Maxey
PublishedQuick Facts
- New Balance debuted its new basketball line with the P350 and P400 silhouettes alongside a new ad campaign titled Quiet Noise, spotlighting the hard work needed behind the scenes to perform at the highest levels under the bright lights of game time
- Beyond the shoes, the New Balance Basketball collection adds a clothing collection full of track suits, graphic tees, performance shorts, and jerseys
- The New Balance Basketball Collection will be released February 11, 2026
New Balance is breaking into basketball all over again. After refreshing the brand’s hoops catalog with the help of Kawhi Leonard at the end of the last decade, the Boston-based brand has continued to up the ante into the 2020s, adding young stars like Tyrese Maxey, Cooper Flagg, and Cameron Brink to the squad. Now, New Balance is refreshing its basketball product line with two new hardcourt-ready silhouettes and a clothing capsule made for on and off-court vibes.
New Balance debuted its new basketball line with the P350 and P400 silhouettes alongside a new ad campaign titled Quiet Noise, spotlighting the hard work needed behind the scenes to perform at the highest levels under the bright lights of game time. Beyond the shoes, the New Balance Basketball collection adds a clothing collection full of track suits, graphic tees, performance shorts, and jerseys.
“What I love about this collection is how it fits into real life as an athlete,” New Balance hooper Cameron Brink said. “I can throw on a graphic tee or bike shorts before or after practice, or anywhere outside the gym. These pieces perfectly mix comfort and performance and reflect how athletes actually live and train every day.”
We’ve gotten a few looks already at the P350 and P400, and now New Balance is letting us in on the tech specs of the shoe. The P350 features a dense FuelCell foam layer on the lateral side for support and a low-profile design made for speed and cutting. The P400 features a dual‑cushioning system featuring EVA foam and a Fresh Foam X core with a molded TPU upper inspired by hoops shoes from the late ‘90s.
The New Balance Basketball Collection will be released February 11, 2026 through New Balance and select retailers in-store and online. On the sneaker side of things, the P350 is priced at $110, and the P400 is $140. For all the latest New Balance Basketball news and drop info, download the Sole Retriever mobile app.
Zach Harris is a writer based in Philadelphia. His work has appeared in Rolling Stone, Vice, Complex, High Times, and more. He is obsessed with skateboarding and bowling. He is still looking for his first 300. For tips, reviews, and anything in size 10.5 - zach.h@soleretriever.com
