These Never-Before-Seen Jordan 1s Were Made for the Owners of Cincoro Tequila

Being in business with Michael Jordan has its privileges. From the pit crew for his 23XI Racing team to invitees to his annual Board of Greatness conference, Jordan has been known to produce highly exclusive PE sneakers for a wide range of people in his immediate orbit. And as we all know, Cincoro tequila is one of Mike’s favorite business ventures.

Posted in an Instagram sale from @bear_town_sneaks and @davidsgrails, these Air Jordan 1 High Cincoro Tequila PEs were made exclusively for the five owners of the tequila brand, Michael Jordan, Jeanie Buss, Wes Edens, Wyc Grousbeck, and Emilia Fazzalari. Covered in black patent leather and suede with a white sole, Cincoro bottle graphics inlayed on the side panels, and a Cincoro logo in gold on the heel, this pair was made in 2019, with less than 10 pairs ever produced, and has never been seen in public.

Adding even more exclusive lore to the tequila brand’s origins, a matching Air Jordan 1 Low is supposedly a true 1-of-1 pair. It’s not clear what size the low-top pair was made in or who it was made for, but it could be yours if you’ve got the cash.

The Air Jordan 1 Cincoro Tequila PEs are currently for sale on Instagram, with one pair of the High and what seems to be the only pair of Lows in existence ready to move for the right price. We’re a little light on funds to cop these two, but if you want all the latest news on exclusive pairs popping up for sale, download the Sole Retriever App.

Zach Harris

Zach Harris is a writer based in Philadelphia. His work has appeared in Rolling Stone, Vice, Complex, High Times, and more. He is obsessed with skateboarding and bowling. He is still looking for his first 300. For tips, reviews, and anything in size 10.5 - zach.h@soleretriever.com