Although Sanrio’s Hello Kitty character celebrated her 50th birthday in 2024, the loveable cat character is again adventuring across the footwear industry. Previous Hello Kitty footwear collabs include the Hello Kitty Prestos with Nike, many adidas sneakers like the Gazelle Indoor and Sambae, and even a Crocs collaboration. On top of the already previewed Puma Easy Rider, Hello Kitty is again getting a colorway on the Puma sneaker.
Unlike the other pair, this version of the Easy Rider comes coated in a black palette. Accenting hits of red land on the lining of the black suede toecap overlay, the suede panel on the midfoot, the sockliner, and the lacing setup. Embroidered atop the black mesh base are Hello Kitty details, including depictions of the character herself, her initials, stars, her bowtie, and more.
Another hit of Hello Kitty branding comes along the tongue tag and lateral heel, featuring her full-color portrait. Finally, we see depictions of cartoon apples on the tongue tag and heel and a nod to Hello Kitty And Friends on the insole. Finishing the sneaker is the Hello Kitty-branded white and blue foam midsole paired with a black rubber outsole.
The Hello Kitty x Puma Easy Rider Black was released on March 6, 2025, through Puma and select retailers online and in-store. Available in women's sizing, the retail price is $100. Download the Sole Retriever mobile app to stay updated on the latest releases, raffles, news, and more in the sneaker and streetwear world.
Images via Puma
Sneakerhead from South Florida who turned his passion into a career. When not writing for Sole Retriever, I enjoy attending concerts and catching the latest movies. Email: nick@soleretriever.com