Jordan Heir Treat Yourself (W)
Buy at Nike
With Valentine’s Day just about two weeks away, footwear brands across the industry are ramping up production on pink-covered sneakers. Jordan Brand has been leaning into this with a series of drops, including the upcoming Air Jordan 3, Jordan 1 Low, and Jordan 2/3. On the performance side of the spectrum, the new Jordan Heir is getting a Treat Yourself makeover just in time for the occasion.
The sneaker, covered in shades of pink and cream, maintains its multi-layered and multi-material construction. Light Soft Pink hues dominate the jersey mesh on the toebox, while the wide-spaced mesh on the midfoot comes in an oracle pink hue. Cream coats the leather paneling along the toebox and on the top half of the midfoot, while the mesh tongue goes back to a light pink color scheme.
Rich varsity red hues enhance the Valentine’s Day aesthetic, appearing on the Jumpman-laden lace loop, the Jumpman logo on the semi-translucent TPU midfoot cage, and the embroidered logos on the tongue. Here, the logos come split between a Jumpman on the right pair and the Jordan Heir logo on the left. Below, the midsole has a white finish paired with a cream semi-translucent rubber outsole.
The Jordan Heir Treat Yourself W was released on February 11, 2025, and is available now through Nike and select Jordan Brand retailers online and in-store. Available in women’s sizing, the retail price is $110. Download the Sole Retriever mobile app to stay updated on the latest releases, raffles, news, and more in the sneaker and streetwear world.
Jordan Heir Treat Yourself (W)
Buy at Nike
Images via Nike
Sneakerhead from South Florida who turned his passion into a career. When not writing for Sole Retriever, I enjoy attending concerts and catching the latest movies. Email: nick@soleretriever.com