Drip Too Hard: Under Armour Names Gunna New Creative Director of P-Star
PublishedQuick Facts
- Announced in a new campaign alongside the brand-new Scorpio silhouette, Under Armour named Gunna the Global Brand Ambassador and Creative Director of P-Star, a luxury streetwear-themed creative initiative under the UA umbrella
- On the Scorpion, UA and Gunna launch the new collab collection with a luxury-inspired running silhouette with a chunky cushioned midsole with cleat-style shapes
- The Gunna x Under Armour P-Star Collection will be released August 27, 2026
This content may contain affiliate links. If you make a purchase through these links, we may earn a commission.
Gunna has had a whirlwind career. From chart-topping hits to legal troubles, back to the rap game and into the world of fitness, complete with his own Wunna Run Club, the Atlanta rapper is focused on positivity and reshaping his reputation. At the same time, Under Armour has seen former celeb sponsors like Steph Curry and The Rock depart the brand, leaving UA looking for its own refresh. It’s a perfect fit, honestly.
Wunder Armour
Announced in a new campaign alongside the brand-new Scorpio silhouette, Under Armour named Gunna the Global Brand Ambassador and Creative Director of P-Star, a luxury streetwear-themed creative initiative under the UA umbrella. On the Scorpion, UA and Gunna launch the new collab collection with a luxury-inspired running silhouette with a chunky cushioned midsole with cleat-style shapes.
“His commitment to discipline, creativity, wellness and community extends far beyond music,” Kevin Plank, Founder and CEO of Under Armour, said. “He's challenged himself to become his best version, and in the process, inspired thousands to do the same. Through his commitment to fitness, his run clubs and the community he's built around movement and mental strength, he's expanded what performance can look like. That's exactly the kind of talent we believe in at Under Armour, and why this next chapter feels like a natural evolution in our relationship.”
Gunna x Under Armour P-Star Collection Release Details
The Gunna x Under Armour P-Star Collection will be released August 27, 2026, through Under Armour and A Ma Maniere in-store and online. The Gunna x Under Armour Scorpio will launch exclusively at A Ma Maniere Atlanta in-store, with a wider release to follow in 2027. To keep up with all the latest Under Armour P-Star news and drop info, download the Sole Retriever App.
Zach Harris is a writer based in Philadelphia. His work has appeared in Rolling Stone, Vice, Complex, High Times, and more. He is obsessed with skateboarding and bowling. He is still looking for his first 300. For tips, reviews, and anything in size 10.5 - zach.h@soleretriever.com
