Travis Scott has ventured into an exciting new realm with his Cactus Jack imprint, partnering with luxury watchmaker Audemars Piguet. This collaboration marks a notable expansion of Scott's influence into high-end fashion and accessories, following his successful ventures with brands like Nike, Jordan, and Dior.
The collection's centerpiece is an exclusive 1-of-200 Royal Oak watch priced at $201,000. This exquisite timepiece is crafted from brown ceramic, a first for Audemars Piguet, and features a glow-in-the-dark blue and green coating, setting it apart in the world of luxury watches. The watch's face proudly displays Cactus Jack branding, while the moon and sun logos are creatively integrated with Scott's signature smiley face design.
Accompanying the watch is an apparel line, including hoodies, pants, shirts, and crewnecks, all adorned with co-branded designs that fuse the iconic Audemars Piguet aesthetic with Travis Scott's Cactus Jack style. While the watch caters to the luxury market, the apparel provides an accessible way for fans to celebrate this unique collaboration.
The Cactus Jack x Audemars Piguet Collection will release on December 1, 2023. The apparel will be available through Travis Scott's website, with prices ranging from $125 to $500, catering to a broad audience. The exclusive Audemars Piguet watch will be available through Audemars Piguet. Download the Sole Retriever mobile app to stay updated on the latest releases, raffles, news, and more in the sneaker and streetwear world.
Images via Audemars Piguet
Images via Complex