Ronnie Fieg's Kith has become synonymous with groundbreaking collaborations and innovative fashion approaches. As 2024 unfolds, Kith takes another bold step forward by launching its revamped loyalty program, offering exclusive access to its devoted customers. This exciting development is marked by the release of an adidas Gazelle Indoor in collaboration with Clarks, exclusively available to customers in the Molecule tier. Previously, Fieg, adidas, and Clarks came together for Kithmas to release a two-pack of triple-branded adidas Sambas.
The new loyalty program features three tiers, Molecule, Elevation, and Vitality, which reflect the brand's color palette and offer unique perks like tier-exclusive releases and early access to new products. It's a system that appreciates and acknowledges the customers' journey with Kith over the past 12 years, as points will retroactively be applied to accounts with a purchase history.
The sneaker is a masterpiece of collaboration, merging the iconic design of the adidas Gazelle with the craftsmanship of Clarks. The silhouette features a luxurious suede upper in the Molecule color palette, accentuated with cream leather details on the Three Stripes and heel tab. Fusing these elements creates a harmonious balance, showcasing the best of both brands. The tongue is adorned with co-branding, signifying the partnership, while the Gazelle name is elegantly debossed on the lateral side.
The defining feature of this collaboration is the Clarks' signature crepe sole unit, presented in a natural gum color. This element adds a distinctive look to the sneaker and ensures comfort and durability, making it a perfect choice for everyday wear.
The Kith x Clarks 8th Street x adidas Gazelle Indoor Molecule will release on January 26, 2024, exclusively for Tier Molecule customers of Kith's new loyalty program. Available in unisex sizing, the retail price is set at $220. Stay informed about this release and more by downloading the Sole Retriever mobile app.
Kith x Clarks 8th Street x adidas Gazelle Indoor Molecule
Images via Kith
Sneakerhead from South Florida who turned his passion into a career. Concerts, music, trying new restaurants, and catching the latest movies are some of the things I enjoy when not writing for Sole Retriever. Email: nick@soleretriever.com
