In 1999, Sneaker Politics founder, Derek Curry joined the US Army. In 2003, he was deployed to Iraq where he spent nine months fighting for our freedom. During that time, Curry learned many life lessons and values that he still lives by today. This has all been highlighted on the retailer's upcoming collaboration with Asics.
Dubbed the “Always Ready” edition, the Politics x Asics Gel-Lyte III draws inspiration from Curry’s Army unit motto, “Toujours Prêt.” The sneaker is dressed in all-green, sporting premium suede overlays. Black accents are found throughout, along with removable velcro patches that can be swapped between “Gel-Lyte III,” “Politics,” and custom logo. A cut-out hole on the toe of each sneaker represents America via the stars and stripes commonly found on the flag. University Gold, green, cream, and black split the colors on the outsole while custom packaging, a dog tag, and two extra sets of laces complete the design.
The Politics x Asics Gel-Lyte III Always Ready is set to release on May 27th, 2022 to veterans and active-duty military in-store at all Politics locations. An in-store drop for all consumers will follow on May 28th, with an online drop to follow at 9am (CDT) on May 30th. Coming in men’s sizes, retail is set at $150.
Politics x Asics Gel-Lyte III "Always Ready"
Images via Politics
Steve Jaconetta is the Head of Content based out of Connecticut. An encyclopedia for sneaker releases, he's covered the industry for over fifteen years. His stops have included Sole Collector, Complex, and StockX, to name a few. He considers the Air Jordan 11 Concord the greatest sneaker of all time and has a strong affection for 80s pop culture. Email: steve@soleretriever.com