Mexican Superstar Peso Pluma is the Latest Musician to Sign with adidas
PublishedQuick Facts
- Peso Pluma and adidas announced the new partnership in a joint Instagram post
- The post adds the caption “Three Stripes and Double P” to solidify the vibes, with Pluma’s DoublePRecords commenting a black heart and burning heart emoji under the photos.
- So far, no collaborations or PE product has been announced from the new Peso Pluma adidas partnership, but we’re assuming it’s only a matter of time.
The adidas team just got another hit of international superstardom, adding Mexican singer and rapper Peso Pluma to the Three Stripes squad. The latest musician to join the adidas ranks, Pluma follows in the footsteps of Bad Bunny, Pharrell, Beyonce, and more.
Peso Pluma and adidas announced the new partnership in a joint Instagram post showing the musician in a series of three photos standing in a classic black adidas track jacket while a barber shaves Three Stripes into his left eyebrow, which is finally revealed under sunglasses in the final photo.
The post adds the caption “Three Stripes and Double P” to solidify the vibes, with Pluma’s DoublePRecords commenting a black heart and burning heart emoji under the photos. After instantly selling out Bad Bunny’s BadBo 1.0 signature shoe following Benito’s Super Bowl halftime performance, the Peso Pluma signing is the kind of follow-up move that shows adidas means business in the music industry.
So far, no collaborations or PE product has been announced from the new Peso Pluma adidas partnership, but we’re assuming it’s only a matter of time. To keep up with all the latest pop culture sneaker deals and collab drop info, download the Sole Retriever mobile App.
Zach Harris is a writer based in Philadelphia. His work has appeared in Rolling Stone, Vice, Complex, High Times, and more. He is obsessed with skateboarding and bowling. He is still looking for his first 300. For tips, reviews, and anything in size 10.5 - zach.h@soleretriever.com
