The ascension of New Balance's Made in USA line under the leadership of Teddy Santis has been nothing short of impressive. Since Santis' induction as the creative director in 2022, every season exudes meticulous craftsmanship and innovative design language. As we gear up for Fall/Winter 2023, the sneaker community buzzes with anticipation for the reveal of Season 4. And now, after teasers and sneak peeks, New Balance has lifted the curtain to showcase the entire collection.
It's essential to highlight that this isn't the totality of what Made in USA is set to offer. In the pipeline are imminent collaborations with Kith on the 990v6 and other surprises beyond this seasonal drop. Season 4, with its harmonious blend of earth tones juxtaposed with vibrant splashes, stands out, especially with the introduction of novel materials.
Kicking off the release spree on October 26, 2023, fans can expect the already showcased 990v6 Burgundy, 990v4 Olive Incense, and the 998 Olive Incense. But today's highlight were fresh additions to the lineup: two 990v4s, bathed in all-leather, showcasing in Mahogany and Teal, and a striking 996 in Red. For the 998 enthusiasts, there's the Brown Green iteration, already spotted in-store, and another in a vibrant Orange/Royal mix. And for those gravitating towards the modern touch of the 990v6, a captivating Sepia Orange awaits.
The New Balance Made in USA by Teddy Santis Season 4 Collection is scheduled to launch in Fall/Winter 2023 through New Balance and select retailers online and in-store. Pricing will vary depending on the silhouette. Keep it locked to our Twitter and the Sole Retriever mobile app to stay updated on all of Season 4 from Teddy Santis and more in the sneaker and streetwear world.
New Balance 990v4 Made in USA Olive Incense
New Balance 998 Made in USA Olive Incense
New Balance 990v6 Made in USA Burgundy
New Balance 990v4 Made in USA Mahogany Black
New Balance 990v4 Made in USA Teal White
New Balance 996 Made in USA Crimson Black
New Balance 998 Made in USA Brown Green
New Balance 998 Made in USA Orange Royal
New Balance 990v6 Made in USA Sepia Orange
Olive/Tan-White
U990GT4
October 26, 2023
$220
Olive/Incense
U998GT
October 26, 2023
$110
Burgundy/Brown-White
U990BT6
October 26, 2023
$220
Brown/Green-Gold
U998BG
TBD
$210
Mahogany/Black
U990RB4
November 30, 2023
$220
Teal/White
U990TW4
November 30, 2023
$220
