New Balance Previews Teddy Santis' Made in USA Season 3 Collection

New Balance has unveiled a preview of the upcoming Season 3 collection from its Made in USA line designed by Teddy Santis. Known for founding Aime Leon Dore, Santis' creative direction for New Balance kicked off last year with the intention of bringing a fresh perspective to the brand's well-established silhouettes. After two successful seasons of reinventing and delivering fresh colorways, anticipation for Season 3' is high.

This season sees nine new colorways created across four of New Balance's most iconic models: the 990v6, 990v4, 996, and 998. Among these are three new colorways of the 990v6, the previously revealed "Cream Tan" and "Magenta Pop," plus an unseen "Green Yellow" version. This last pair mirrors a similar color scheme to one of the 996s with its yellow upper and green accents that include branding. Also standing out from the collection is a pink, white, silver, and cream-colored 996 featuring pigskin suede and a purple suede-covered 990v4.

The Santis-led New Balance Made in USA Season 3 will release throughout the summer through New Balance and select retailers online and in-store. Sizing availability will vary based on the pair, as some come in full-family sizing while others will only release in adult sizes. Retail prices will also range from $190 to $220 depending on the silhouette. Keep it locked to our Twitter and the Sole Retriever mobile app to stay updated on the latest releases, raffles, news, and more in the sneaker and streetwear world.

Images via New Balance

New Balance 990v4 Made in USA Purple Suede

Release Date

06/29/2023

SKU

U990TB4

Colorway

Purple/Navy-White

Retail Price$200

Live Price$102

Release info

New Balance 990v4 Made in USA White Green

Image via dane3fune

New Balance 990v4 Made in USA Cream Tan

Release Date

07/27/2023

SKU

U990TE4

Colorway

White/Tan-Grey

Retail Price$200

Live Price$112

Release info

New Balance 990v6 Made in USA Magenta Pop

Release Date

06/16/2023

SKU

UU990TD6 (unisex); GC990TD6 (GS); PC990TD6 (TD)

Colorway

Macadamia Nut/Magenta Pop

Retail Price$220 (unisex); $130 (GS); $110 (TD)

Live PriceTBD

New Balance 990v6 Made in USA Cream Tan

Release Date

07/27/2023

SKU

M990SS6

Colorway

Cream/Tan-White-Grey

Retail Price$220

Live Price$163

Release info

New Balance 990v6 Made in USA Yellow Green

Release Date

08/31/2023

SKU

M990TE6

Colorway

Yellow/Green-White

Retail Price$220

Live PriceTBD

New Balance 996 Made in USA Pink Cream

Release Date

07/27/2023

SKU

U996TA

Colorway

Pink Haze/Cream

Retail Price$190

Live Price$67

Release info

New Balance 996 Made in USA Yellow Green

Release Date

09/07/2023

SKU

U996TD

Colorway

Yellow/Green-White

Retail Price$190

Live Price$122

Release info

New Balance 998 Made in USA Purple Suede

Release Date

06/29/2023

SKU

U998TE

Colorway

Plum Purple/White-Black

Retail Price$210

Live Price$95

Release info

In this article

June 16, 2023

New Balance 990v6 MiUSA Magenta Pop

$200 • U990TD6

September 7, 2023

New Balance 990v4 Made in USA by Teddy Santis White Green

$200 • U990TC4

June 29, 2023

New Balance 990v4 Made In USA By Teddy Santis Purple Suede

$200 • U990TB4

June 29, 2023

New Balance 998 Made In USA By Teddy Santis Plum Purple

$210 • U998TE

July 27, 2023

New Balance 990v6 Made In USA Cream Tan

$200 • M990SS6

July 27, 2023

New Balance 990v4 MiUSA Cream

$200 • U990TE4

July 27, 2023

New Balance 996 Made in USA Pink Haze

$190 • U996TA

August 31, 2023

New Balance 996 Made in USA Pale Yellow

$190 • U996TD

Nicholas Vlahos

Sneakerhead from South Florida who turned his passion into a career. When not writing for Sole Retriever, I enjoy attending concerts and catching the latest movies. Email: nick@soleretriever.com