Sneaker News
September 9, 2022
3 min read

HYSTERIC GLAMOUR and Kiko Kostadinov Collaborate On A Brand New ASICS Silhouette

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Accompanying the HYSTERIC GLAMOUR x Kiko Kostadinov womenswear collection is a three-way collab on a new ASICS model.


Working for ASICS on their SportStyle line, Kiko Kostadinov has ascended to the upper echelon of the fashion world in his own right through his eponymous label that mainly focuses on menswear. With the help of Japanese fashion label HYSTERIC GLAMOUR, Kostadinov is launching his first foray into womenswear, though a secret three-way collaboration on a brand new silhouette with his employers at ASICS has finally been revealed by the man himself.

Coming in low-top form, this yet-to-be-named ASICS model combines textiles, faux snakeskin leather, and mesh panels to create a loafer-like sneaker that brings an unorthodox lacing system and tongue into the mix. A half-tongue is covered by a snake-like lace design that sits atop the large ASICS logo in silver and pink while the underlay seen throughout the design comes in a flannel-like mixture of greys and tans. More silver and pink hits come courtesy of the heel's large faux snakeskin design that hosts co-branded HYSTERIC GLAMOUR and Kiko Kostadinov text. Underfoot is where things get even wilder as a gel-like glossy pink midsole featuring geometric designs is paired with a tonal outsole.

The HYSTERIC GLAMOR x Kiko Kostadinov x ASICS collaboration is set to release in the coming months, possibly in October as a Japanese exclusive as Kiko’s Instagram caption teases. Releasing in women’s sizing, the retail price is TBA. For more updates on this three-way ASICS collaboration and more in the sneaker and streetwear world, keep it locked to our Twitter and the Sole Retriever mobile app.


Color: Pink/Silver-Grey
Style Code: TBD
Release Date: 2022
Price: TBD

Image via kikokostadinov

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