The week ahead is shaping up to be a remarkable one for adidas, offering a variety of styles that appeal to the diverse tastes of the brand's global fanbase. From the sleek performance of basketball styles to the nostalgic charm of retro designs and even coveted collaborations, adidas once again proves its unwavering commitment to delivering high-quality footwear.
The week commences with the debut of Trae Young's third signature sneaker, the adidas Trae Young 3, arriving in two colorways on August 3: the "Arctic Night" and "Black White." These models pay homage to Trae Young's agile and dynamic presence on the court, and adidas brings this energy to life in the shoe's design.
This same day, two retro adidas classics come to us in vintage form — the adidas Stan Smith 80s and the adidas Superstar 82. Both sneakers come with original construction and a vintage color palette of cream, white, blue, and green. Each is capped with a sole unit that presents a delightful vintage finish.
Blondey McCoy’s latest project with adidas, the Blondey McCoy x adidas Blondey Pro Model ADV in "Night Indigo,” will be hitting shelves on August 5. The distinctive transparent upper harks back to McCoy's first adidas collaboration, while the Pro Model receives an “ADV” treatment, making the sneaker ideal for skateboarding.
Capping off the week is the kickoff of August's Yeezy releases. Three highly-anticipated models — the adidas Yeezy 350 V2 Bone, adidas Yeezy 500 Bone, and adidas Yeezy Foam RNNR Carbon — are up for grabs via the Confirmed app, with winners to be announced on August 7.
Starting the week on a strong note is the adidas Trae Young 3 "Arctic Night." A sneaker inspired by the powerful on-court persona of NBA player Trae Young, it manages to blend performance and style effortlessly. The "Arctic Night" colorway features a black engineered mesh upper with grey featured throughout. Pops of color appear via the bungee cords on the lacing system, the TPU heel counter, and the gradient pattern on the 3D-topography-inspired midsole. adidas has packed two cushioning systems, Lightstrike and Boost, within the sole unit, giving it a responsive and comfy feel underfoot.
The adidas Trae Young 3 "Black White" rendition offers an alternative to fans of monochrome styles. Its sleek black and white palette brings a timeless quality to the performance-ready design, ensuring it transitions smoothly from the court to the streets. The sneaker retains the responsive cushioning and superior traction of the "Arctic Night" variant, providing an ideal blend of style and performance.
Diving into the nostalgia of the 80s is the adidas Stan Smith 80s "Crystal White." This rendition maintains the original construction and pairs it with a vintage color scheme of cream, white, blue, and green. High-quality suede lands on the heel in a muted blue, while most of the leather upper comes in white. Internally, the leather sockliner comes in cream. The sole unit also receives a vintage finish, further enhancing the retro feel of this iconic silhouette.
Also leaning into the vintage trend is the adidas Superstar 82 "Crystal White." Like the Stan Smith 80s, the model comes dressed in a cream, white, blue, and green combo. With its shell-toe design and premium materials, including the suede featured on the Three Stripes and heel tab, this sneaker promises to add a touch of old-school charm to any sneaker rotation.
Continuing the long-standing partnership, adidas and Blondey McCoy have crafted the Blondey McCoy x adidas Blondey Pro Model ADV "Night Indigo." This release sees the return of the distinctive transparent upper, an attribute that made McCoy's first collaboration with adidas a standout. The shell toe and leather portions of the tongue and eyestays remain, while most of the upper comes covered in a transparent material. Metallic gold hits pop on the Three Stripes and Blondey branding. Underfoot, the sole unit gets a slight retooling to withstand a skate session better.
The adidas Yeezy 350 V2 Bone is making a return. This all-white version of the adidas Yeezy 350 V2 features the newer transparent TPU side stripe and a thinner Primeknit upper compared to other colorways. Classic details remain, including the pull tab on the heel and the ribbed sole unit hosting Boost cushioning.
adidas is also reissuing the adidas Yeezy 500 Bone, though this time, the SKU differs from the original release. Still, the sneaker remains like the OG release with suede panels on the toe, oval eyestays, and heel paired with a mesh base layer. Hits of nubuck come scattered around the upper, all in tonal white hues. Underfoot, the adiPRENE+ sole unit comes in white and cream.
Adding another all-black Yeezy, the adidas Yeezy Foam RNNR "Carbon" rounds off this week's Yeezy releases. The distinct design comes constructed from a mixture of EVA foam and algae, lending the sneakers unparalleled comfort. Compared to other dark Foam RNNRs, this “Carbon” rendition comes in a slightly lighter shade of black.