Reebok

Reebok was founded in England, in 1958, by a pair of brothers, Joe and Jeff Foster, to carry on a family tradition of making athletic footwear. It wasn’t until the 1980’s when Reebok gained traction with their fitness line and ascended to new levels of popularity when the “Alien Stomper” silhouette was featured in the 1986 blockbuster - Aliens. The brand later diversified their applications by hitting the blacktop with signature basketball sneakers for Shaquille O’Neal and Shawn Kemp. It regained popularity in the 2000s when it signed Allen Iverson.